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  • Social Media Measurement and Management : Entrepreneurial Digital Analytics
    Social Media Measurement and Management : Entrepreneurial Digital Analytics

    This revised and updated textbook applies a critical and practical lens to the world of social media analytics.Author Jeremy Harris Lipschultz explores the foundations of digital data, strategic tools, and best practices in an accessible volume for students and practitioners of social media communication. This second edition expands upon entrepreneurship, marketing, and technological principles, demonstrating how raising awareness, sparking engagement, and producing business outcomes all require emphasis on customers, employees, and other stakeholders within paid, earned, social, and owned media.It also looks to the future, examining how the movement toward artificial intelligence and machine learning raises new legal and ethical issues in effective management of social media data.Additionally, the book offers a solid grounding in the principles of social media measurement itself, teaching the strategies and techniques that enable effective analysis.It features theoretical and practical advice, a comprehensive glossary of key terms, and case studies from academic and industry thought leaders. A perfect primer for this developing industry, this book is ideal for students, scholars, and practitioners of digital media seeking to hone their skills and expand their bank of new tools and resources.

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  • Streaming Music : Practices, Media, Cultures
    Streaming Music : Practices, Media, Cultures

    Streaming Music examines how the Internet has become integrated in contemporary music use, by focusing on streaming as a practice and a technology for music consumption.The backdrop to this enquiry is the digitization of society and culture, where the music industry has undergone profound disruptions, and where music streaming has altered listening modes and meanings of music in everyday life.The objective of Streaming Music is to shed light on what these transformations mean for listeners, by looking at their adaptation in specific cultural contexts, but also by considering how online music platforms and streaming services guide music listeners in specific ways.Drawing on case studies from Moscow and Stockholm, and providing analysis of Spotify, VK and YouTube as popular but distinct sites for music, Streaming Music discusses, through a qualitative, cross-cultural, study, questions around music and value, music sharing, modes of engaging with music, and the way that contemporary music listening is increasingly part of mobile, automated and computational processes.Offering a nuanced perspective on these issues, it adds to research about music and digital media, shedding new light on music cultures as they appear today.As such, this volume will appeal to scholars of media, sociology and music with interests in digital technologies.

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  • Digital Optical Measurement Techniques and Applications
    Digital Optical Measurement Techniques and Applications

    This new resource explains the principles and applications of today's digital optical measurement techniques.From start to finish, each chapter provides a concise introduction to the concepts and principles of digital optical metrology, followed by a detailed presentation of their applications.The development of all these topics, including their numerous methods, principles, and applications, has been illustrated using a large number of easy-to-understand figures.This book aims to not only help the reader identify the appropriate techniques in function of the measurement requirements, but also assess modern digital measurement systems.

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  • Building Measurement : New Rules of Measurement
    Building Measurement : New Rules of Measurement

    Measurement of buildings is the core skill of the quantity surveyor.It underpins the procurement, management, delivery and subsequent commissioning of a completed building, and must now be completed using New Rules of Measurement 2 (NRM 2).In this much-needed new measurement textbook, the measurement of the most common building elements is described using NRM2.Extensive worked examples including fully up to date hand-drawn diagrams and supporting take-off lists ensure that the reader develops a confidence in their ability to measure using NRM2 in practice.A practical step-by-step approach is used to explain and interpret the detail of the specific Work Sections of NRM2, covering a broad range of different trades, including mechanical and electrical systems; external works; groundwork; masonry; joinery; and internal finishes. Presuming no prior knowledge of measurement or NRM2, and fully up to date with current practice, including consideration of Building Information Modelling, this is the ideal text for students of measurement at HND or BSc level, as well as practitioners needing a crash course in how to apply NRM2.

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  • What is the difference between measurement inaccuracies and measurement errors?

    Measurement inaccuracies refer to the discrepancies between the measured value and the true value of a quantity, which can be caused by various factors such as instrument calibration or environmental conditions. On the other hand, measurement errors are the differences between the measured value and the true value that are due to mistakes made during the measurement process, such as human error or faulty equipment. Inaccuracies are more systematic and can be corrected through calibration, while errors are more random and can be minimized through careful measurement techniques.

  • What is the difference between angular measurement and arc measurement?

    Angular measurement refers to the measurement of angles in degrees, radians, or other units, while arc measurement refers to the measurement of the length of an arc on a circle. Angular measurement is used to quantify the amount of rotation between two lines, while arc measurement is used to quantify the length of a curved segment of a circle. In other words, angular measurement focuses on the angle formed by two intersecting lines, while arc measurement focuses on the length of the curved segment of a circle.

  • How is the background measurement carried out in beta spectrum measurement?

    In beta spectrum measurement, the background measurement is carried out by placing the detector in a shielded environment to minimize external interference. The detector is then left to measure the background radiation for a certain period of time without any radioactive source nearby. This background measurement helps in determining the baseline radiation levels that need to be subtracted from the actual beta spectrum measurement to obtain accurate results. Additionally, background measurements are essential for identifying and eliminating any sources of contamination or interference that could affect the beta spectrum data.

  • What is the underbust measurement for a measurement of 73 cm?

    The underbust measurement is typically taken right under the bust, where the band of a bra would sit. For a measurement of 73 cm, the underbust measurement would likely be around 68-70 cm, as the band size of a bra is usually a few centimeters smaller than the actual underbust measurement to provide a snug fit and support. It is important to note that individual body shapes and sizes can vary, so it's always best to try on different sizes to find the most comfortable fit.

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  • The Life of a Number : Measurement, Meaning and the Media
    The Life of a Number : Measurement, Meaning and the Media

    Do numbers have a life of their own or do we give them meaning?How do data play a role in constructing people’s perceptions of the world around them?How far can we trust numbers to speak truth to power?The COVID-19 pandemic offers a unique moment to answer these questions.This book examines how politicians, experts and journalists gave meaning to data through the story of seven iconic numbers from the pandemic. Shedding light on a new dawn of data, this book makes a valuable contribution to our understanding of the relationship between numbers, meaning and society.

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  • Content Production for Digital Media : An Introduction
    Content Production for Digital Media : An Introduction

    This book provides an introduction to digital media content production in the twenty-first century.It explores the kinds of content production that are undertaken in professions that include journalism, public relations and marketing.The book provides an insight into content moderation and addresses the legal and ethical issues that content producers face, as well as how these issues can be effectively managed.Chapters also contain interviews with media professionals, and quizzes that allow readers to consolidate the knowledge they have gathered through their reading of that chapter.

    Price: 69.99 £ | Shipping*: 0.00 £
  • Digital Satire in Latin America : Online Video Humor as Hybrid Alternative Media
    Digital Satire in Latin America : Online Video Humor as Hybrid Alternative Media

    How creators of online video critique politics and society and amplify public discourse in Latin American countries This book analyzes how digital-native audiovisual satire has become increasingly influential in national public debates within Latin America.Paul Alonso illuminates the role of online video in filling gaps in sociopolitical critique left by television, traditional journalism, and commercial entertainment while exposing some of the prevalent tensions of the region.Alonso draws on interviews and analyzes media content to consider some of the most representative and influential satirical shows born on the internet and produced in Argentina, Colombia, Ecuador, Peru, Mexico, and Latinx communities in the United States.He discusses YouTubers Chumel Torres, Malena Pichot, Guille Aquino, Joanna Hausmann, and El Cacash; the Enchufe.tv collective; and the video columnists Maria Paulina Baena from La Pulla and Mariángela Urbina from Las Igualadas.These creators use professional and non-mainstream practices and resources to dismantle fake news, highlight social tensions, and offer in-depth content that goes beyond confrontational attacks.In contexts of highly ideological polarization, Alonso argues, digital satire is a unique type of hybrid alternative media that can articulate nonpartisan interpretations of reality while also questioning, deconstructing, and subverting the authoritative role of media.Satiric voices can offer an informed, reflexive, argumentative, or historically rooted perspective that amplifies public discourse and shapes changing notions of journalism and political communication in democratic societies. A volume in the series Reframing Media, Technology, and Culture in Latin/o America, edited by Héctor Fernández L’Hoeste and Juan Carlos Rodríguez Publication of this work made possible by a Sustaining the Humanities through the American Rescue Plan grant from the National Endowment for the Humanities.

    Price: 91.00 £ | Shipping*: 0.00 £
  • Digital Satire in Latin America : Online Video Humor as Hybrid Alternative Media
    Digital Satire in Latin America : Online Video Humor as Hybrid Alternative Media

    How creators of online video critique politics and society and amplify public discourse in Latin American countries This book analyzes how digital-native audiovisual satire has become increasingly influential in national public debates within Latin America.Paul Alonso illuminates the role of online video in filling gaps in sociopolitical critique left by television, traditional journalism, and commercial entertainment while exposing some of the prevalent tensions of the region.Alonso draws on interviews and analyzes media content to consider some of the most representative and influential satirical shows born on the internet and produced in Argentina, Colombia, Ecuador, Peru, Mexico, and Latinx communities in the United States.He discusses YouTubers Chumel Torres, Malena Pichot, Guille Aquino, Joanna Hausmann, and El Cacash; the Enchufe.tv collective; and the video columnists Maria Paulina Baena from La Pulla and Mariángela Urbina from Las Igualadas.These creators use professional and non-mainstream practices and resources to dismantle fake news, highlight social tensions, and offer in-depth content that goes beyond confrontational attacks.In contexts of highly ideological polarization, Alonso argues, digital satire is a unique type of hybrid alternative media that can articulate nonpartisan interpretations of reality while also questioning, deconstructing, and subverting the authoritative role of media.Satiric voices can offer an informed, reflexive, argumentative, or historically rooted perspective that amplifies public discourse and shapes changing notions of journalism and political communication in democratic societies. A volume in the series Reframing Media, Technology, and Culture in Latin/o America, edited by Héctor Fernández L’Hoeste and Juan Carlos Rodríguez Publication of this work made possible by a Sustaining the Humanities through the American Rescue Plan grant from the National Endowment for the Humanities.

    Price: 28.95 £ | Shipping*: 0.00 £
  • Unit of measurement or?

    A unit of measurement is a specific quantity used as a standard for measurement. It provides a reference point for comparing and quantifying physical quantities such as length, mass, time, and temperature. Units of measurement are essential for ensuring consistency and accuracy in scientific, industrial, and everyday measurements. They allow for clear communication and understanding of the magnitude of a particular quantity.

  • What is the test task of hydrostatic pressure measurement in measurement technology?

    The test task of hydrostatic pressure measurement in measurement technology is to accurately measure the pressure exerted by a liquid at a specific depth. This involves using a pressure sensor or transducer to convert the force exerted by the liquid into an electrical signal, which can then be calibrated and displayed as a pressure reading. The goal is to ensure that the measurement is precise and reliable, allowing for accurate monitoring and control of processes such as water level in tanks, pressure in pipelines, and depth in bodies of water. Additionally, the test task may involve assessing the impact of factors such as temperature, density, and viscosity on the accuracy of the measurement.

  • What are the German units of measurement for Australian units of measurement?

    The German units of measurement for Australian units of measurement are as follows: - 1 kilometer (km) is equivalent to 0.621371 miles - 1 liter (L) is equivalent to 0.264172 gallons - 1 kilogram (kg) is equivalent to 2.20462 pounds - 1 degree Celsius (°C) is equivalent to 1.8 degrees Fahrenheit plus 32

  • How is the measurement of an electrical circuit with measurement tasks carried out?

    The measurement of an electrical circuit with measurement tasks is carried out using various instruments such as multimeters, oscilloscopes, and signal generators. These instruments are used to measure voltage, current, resistance, frequency, and other electrical parameters within the circuit. The measurements are typically taken at different points in the circuit to analyze the behavior and performance of the components. Additionally, the measurements may be recorded and analyzed using software tools to further understand the circuit's characteristics and make necessary adjustments.

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